1700 Broadway Club

Fogarty Finger Architecture for Rockpoint Group

 

MEP Engineer Consultant – Goldman Copeland
Structural Engineer Consultant – GACE
Lighting Consultant – BOLD
IT/AV/Security Consultant – Cerami
Acoustical Consultant – Cerami
Food Service Equipment Consultant – Clevenger Frable LaValle
Signage Consultant – Steven Abel

Our team was tasked with designing a commercial amenity center for tenants of 1700 Broadway. This 10,500 RSF space was completed in September 2019 and focuses its energy on a less structured experience than its surrounding offices. Weaving its way from architecture down to furniture, that dissolving of rigidity draws its inspiration from the mid-century, the era when the building was erected. The client provided a very preliminary program and sought to create a space that incorporated meeting rooms and a gaming element.

The design team was charged with finalizing programmatic elements of the amenity center and offering innovative suggestions for space types within. The space encompasses a simple working mantra “Off the Grid” – a space for creative retreat from structures of daily experience. Spaces are divided less by solid walls and more by elements that could simultaneously define yet remain transparent.

The traditional enclosed procession of rooms was supplanted by objects place in a field – screens lightly anchored to floor and ceiling, built-in furniture, and changes in material or color. We defined “objects in a field” as each piece of more structured program – Reception, Bar, Lifestyle Lab, Salon, Billiards – and treated them as jewel boxes clad in walnut, a quintessential mid-century material.

Each box was disengaged from the ceiling and given an uplit halo to further emphasize their “object-ness” and give a subtle call back to divider screens from that era. With the formal program placed within the field, the informal lounge areas naturally infilled the remaining negative space.

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